Walk into every listing appointment with the strongest packet in the room.
Send one address. Before the appointment you have MLS-verified comps, a three-price ladder the seller chooses from, a branded pre-listing price assessment, a live net sheet at three prices and your email to the seller drafted — all in your brand.
$50 a month, founding rate, locked while active. First month free for Branding Engine users.
Listings are won or lost in the preparation.
The seller is interviewing more than one agent. The one who arrives with a clear price strategy, a net sheet they can read and a packet that looks considered usually gets the signature. Building that by hand takes hours, so on a busy week it does not get built.
Win the listing, step by step.
Send an address
Property intel and permit history pulled first. Documented upgrades become pricing support.
Price it
Comps from your MLS to disciplined filters, then a three-tier ladder — aggressive, target, stretch — each with days on market and concession posture, and appraisal-gap risk checked.
Package it
A branded pre-listing price assessment and a live net sheet at three price points, with your market's closing costs.
Show up ready
Your email to the seller drafted with the packet attached, walkthrough times held, and listing ads for every phase staged for your approval.
Actual engine output for a sample property and a fictional agent.
Everything included.
- Guided setup, about an hour
- Address-to-appointment workflow and the listing-won checklist
- Comp discipline and the three-tier price ladder
- Branded pre-listing price assessment (PDF)
- Live net sheet at three prices (spreadsheet + PDF)
- Listing appointment structure and objection library
- Listing ads staged for every phase, Fair Housing rules built in
- Every update as it ships
What one more closing covers.
A year of the Listing Engine is $600. Put in your own average commission per closing.
The question is not the price. It is whether listing appointments where the other agent looked more prepared is costing you one deal a year.
$50 a month, founding rate, locked while active. First month free for Branding Engine users.
Price after early access: $297 a month. The founding rate stays with you while active.
Runs on Claude (Cowork) with your own MLS access. CRM wiring is GoHighLevel-native.
Before you decide.
Does it send anything to my seller?
No. The email is always a draft. Ads stay staged. Title orders and commission decisions wait for you.
Where do the comps come from?
Your own MLS access. The engine applies the filters and the pricing discipline; it never prices from automated estimates.
Will it look like my business?
Every page carries your logo, colours, license line and your market's closing costs. If you have used the Branding Engine, that is already set.
What do I need?
Claude (Cowork), your MLS access, and about an hour for setup. CRM wiring is GoHighLevel-native.
What if I cancel?
Cancel any time. What you have already produced is yours.